Youth event identity graphic design for the entertainment industry by Percept Brand Design, Sydney.

Rock Eisteddfod Challenge is a unique and exciting entertainment event that promotes positive outcomes and healthy lifestyles for school age youth through the performing arts.

Percept Brand Design Sydney is the preferred supplier for each year’s visual brand image and the graphic design services for promotional material such as posters, programs, t-shirts, certificates and DVD packaging. With the target audience of high school age, image is everything! All the REC marketing material needs to be cool so the kids can relate to it and be attracted to participate.

When designing the poster and program for this year’s Rock Eisteddfod event, we used bright colours and various elements with street art influence whilst maintaining the performance feel of the event.

We have also been responsible for brand identity and graphic design of the promotional material for previous years Rock Eisteddfod events, the primary school version called JRock as well as the New Zealand Stage Challenge event.

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