Packaging Design / Evolution

Evolution Watersports in Sydney, NSW, Australia manufacture equipment for extreme watersports. In a competitive marketplace their branding and packaging design must give them an edge over their competitors. This is a good example of where graphic design and in this case, packaging design will make the difference when a consumer is choosing which brand to buy. The following projects make up their ski-tube range. They all combine as a set to give them maximum in-store impact.