Packaging Design / Gold Medal Snacks

Project
Brand Identity Design Update

Summary
Gold Medal Snacks are FMCG manufacturer based in Sydney’s western suburbs. They make various products that you may have seen in the snackfood section of major supermarkets. Percept were chosen to redesign the brand image whilst leveraging existing brand equity. The new identity design would be implemented across their range of FMCG packaging as well as their corporate stationery and website design.