Interactive Media / The Wallaby Shop

The Wallaby Shop make official licenced product for the IRB Rugby World Cup. The majority of their sales are online purchases through e-commerce websites.

Project
The Wallaby Shop Banner Ads

Summary
Percept were asked to create these Flash banners to be used in an online advertising push by The Wallaby Shop. Their purpose was to boost sales in the lead up to and during The 2003 Rugby World Cup that was held here in Australia.