Advertising / Wahine

Project
Wahine Catalogue Design

Summary
Wahine is a Sydney fashion brand targeted at young females. Percept was approached to pitch concepts for the new Wahine Swimwear catalogue design.

Three concepts were presented. The first was a modern take on a 1920s pin up girl theme. The second was a contemporary fresh girl image having fun in the Australian sun. The third had an swimwear meets country club feel.